Venture · Founder: Kaan Gülten
Brantial: the SI visibility platform
Brantial is GEO software that helps brands understand how they appear in SI answers, examine their sources and competitors, and manage content improvement work. It brings visibility measurement, research and implementation workflows together in one platform.
Fact sheet
At a glance
- Product
- Brantial, web-based software used by subscription
- Category
- SI visibility / GEO / SaaS
- Founder and product vision
- Kaan Gülten
- Started
- 2024, developed within the Webtures ecosystem
- Global launch
- Product Hunt, September 2025; launch event Beyond Click, Istanbul, 3 December 2025
- Operator
- WEBTURES LTD (Companies House 11948574, incorporated 16 April 2019)
- Website
- brantial.ai
Why Brantial
How do you measure visibility when search behaviour changes?
A brand's name can appear in an SI answer, sit in a source link, or fall behind its competitors. Each of these points to a different question. Traffic data still matters, but it now needs measurements that look at what answers say and which sources they use.
“My aim is not for teams to see a single visibility score, but to understand which content to improve, and why.”
Kaan Gülten, founder of Brantial · translated from Turkish
Context from an independent source: Pew Research Center found that US adults clicked a traditional result in 8% of Google searches that showed an AI summary, against 15% without one (March 2025 behaviour, 900 adults; observational). It does not describe Brantial client results.
How it works
Five steps
- Step 1
Define the question set. Write the questions the brand wants to appear in, grouped by intent and topic. Measurement is limited to this list.
- Step 2
Collect answers and sources. The questions go to the answer engines in the plan. Whether the brand is mentioned, in what context and on which sources the answer relies are recorded.
- Step 3
Prioritise the gaps. Questions where the brand is missing or behind competitors are matched to the relevant page and content topic.
- Step 4
Prepare content suggestions. Suggestions are compared with the existing text and go to human review before publication.
- Step 5
Measure the same scope again. After publication the same question set is tracked again and read with the original scope and period.
SI answers vary by model, time, language, location and phrasing. A content change does not guarantee a given answer or a visibility increase.
Modules
What the platform includes
- AI Visibility
- Source and citation analysis
- Competitor comparison
- Prompt Volumes
- Fanout Queries
- AI Authority Index
- Workflow Agent
- Site Auditor and llms.txt generator
- Truth Monitor
- Action Center
- Agent Analytics
Module access and measurement scope depend on the plan (Starter, Growth, Enterprise). Current prices and limits are on brantial.ai.
Research
Published reports
A commercial product provider's own research; read each with its question set, model choice and period.
- 2026Answer Engine Divergence Reportbrantial.ai ↗
- 2026AI Citation Source Ecosystem Reportbrantial.ai ↗
- 2026AI Brand Misinformation Reportbrantial.ai ↗
Related company
Brantial and Webtures
Brantial grew out of the digital marketing experience built around Webtures. Webtures provides consulting and implementation; Brantial provides the product and measurement tools. They are scoped separately.
See how SI describes your brand.
Product questions go to brantial.ai; to discuss GEO with Kaan, use the contact page.